Table of Contents
Overview
Sense Audience Builder is updated with new features to help you create your audience faster and easier.
Now, building an audience is easier than ever - by either using existing lists of audiences or building from scratch using the simple rules available.
How to use Audience Builder 2.0
[1] Click on “Add candidates list(s)” in the Journey to build an audience.
There are two options to Add Candidate List(s)
- Reuse an existing list
- Create from scratch
[A] Reuse an existing list
You can use this option to link any existing list to your journey quickly.
[1] Select the "Reuse an existing list" option and click“Next”.
[2] You can use the 'Include Lists' or 'Exclude Lists' functionality to build your audience. Click “Include lists” and select the list of your choice from the available lists. Click "Save". Similarly, you can click 'Exclude Lists' to include the lists that you wish to exclude from your audience.
NOTE: You can not edit the rules of the selected list.
[4] Once the list is ready, you can see the available members of the list.
Reference: You can also create and manage your audience list from the 'People' Tab. Please refer to the complete article "How To Use a List".
[B] Create from scratch
[1] Select the "Create from scratch" option and click "Next". Fill in the name of the List.
There are two options to create a new list:
[1] Create new members' rules from scratch
[2] Copy rules from an existing lists
[1] Create new members' rules from scratch:
[a] Create a new list by manually adding rules with ‘AND’ or 'OR' logic from the attributes of different entities. Here you can add multiple rules to the same list. You can add an Include/Exclude list. Inside these Include/Exclude, you can add multiple rules with 'AND' or 'OR' logic.
[b] Once the Rule sets are ready, click “Next”. Review the details and click on “Create list and link”.
[c] Once the list is ready, you can view all the members in that list.
[2] Copy rules from existing lists:
You can copy rules from existing lists. These are the lists you created and published in the “People's Tab” or created in the Other Journeys.
[a] Select 'Reuse an existing list' and click Next. Select the list of your choice from the available list, and click on “Next”. After selecting from the available lists, you can update/edit the rules from the list.
[b] You can preview the rules from the selected lists below.
[c] Once you complete the Rule set, click on “Create List and Link”.
[c] Once the list is ready, you can view the members of the list.
References:
- To create and manage your audience list from the 'People' Tab, please refer to the complete article "How To Use a List".
- For Journey Creation, please refer to the complete article, "Journey Creation Wizard".